The BeetleBug is made from wine bottle cork, recycling to help the environment, and we left it in its natural cork color and with its natural markings. The rich texture and natural markings and natural color of the cork gives each BeetleBug its own unique characteristics. It has been coated with clear coat to seal the cork to give it extra buoyancy. It has a bright red “strike point” dot on its beetle belly and two bright red eyes. No two BeetleBugs are exactly alike due to the variations in the cork. No flamboyant wings, no circular hackle, and certainly an unimpressive body design, it is unimpressive. However, like the classic VW Beetle it is spectacular in its success. Yes, it is ugly and crude, ugly as a mud fence and crude as a cardboard out-house, but to the fish it looks like a delicious meal. At a price you will appreciate.